Google Ads Manager

Responsibilities:

• Set up, launch, and optimize advertising campaigns in Google Ads (Search, Display, Video, and Remarketing).
• Conduct A/B testing of ads, landing pages, and bidding strategies.
• Continuously analyze and improve performance metrics (CTR, CPC, CPA, ROAS).
• Gather and analyze the semantic core and negative keywords.
• Prepare regular reports and present results.
• Collaborate with designers and copywriters to create effective creatives.
• Work with Google Analytics, GTM, and other analytics systems.
• Stay up to date with trends and changes in Google advertising tools.

Requirements:

• 1–2 years of experience working with Google Ads (independent campaign setup and management).
• Solid knowledge of Google Ads, Google Analytics, and Google Tag Manager interfaces.
• Understanding of internet marketing principles and the digital sales funnel.
• Experience working with various objectives: lead generation, e-commerce, brand awareness.
• Data analysis skills and the ability to make data-driven decisions.
• Strong verbal and written communication skills.
• Self-organization, attention to detail, and a results-oriented mindset.

A Plus:

• Experience with other advertising platforms (Meta Ads, Bing Ads, etc.).
• Google Ads and Google Analytics certifications.
• Experience managing large budgets (>$5,000/month).
• English language proficiency at an Intermediate level or higher.

Conditions:

• Official employment or contract-based.
• Remote or hybrid work format.
• Competitive salary + performance-based bonuses.
• Professional development and company-sponsored training.