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AI-Powered Business Development | B2B Growth in Tech through LinkedIn, Automation & Social Selling
Romania & Republic of Moldova

SUMMARY
Strategic B2B Business Development Representative with proven success in data-driven outreach, ABM, market entry, and multichannel campaigns. Generated 200+ qualified leads in new markets and boosted email open rates from 17% to 34%, while expanding and enriching the existing client portfolio by 25%. Skilled in CRMs and enrichment tools (Sales Navigator, Apollo.io, Pipedrive, Hunter.io), automation & AI personalization (Clay, Woodpecker, n8n, ElevenLabs, HeyGen) and visual mapping (Miro, Canva, Notion). Focused on scaling pipelines and close enterprise deals through repeatable, AI-driven sales processes.

PROFESSIONAL EXPERIENCE

Business Development Representative | TSS-Yonder | B2B SaaS Company
Oct 2022- Sept 2025 | Fixed-term contract | Romania, EU
Led ABM and multichannel outreach project (email + LinkedIn), generating 200+ qualified leads in the new market and improving open rates from 17% to 34% and reply rates by +12%.
Used LinkedIn Sales Navigator, Apollo.io, Pipedrive, and Hunter.io to build and enrich ICP-accurate lead lists to improve email deliverability and targeting precision.
Automated prospecting sequences via Woodpecker and applied Clay + n8n for AI-driven personalization and automation.
Designed AI-enhanced outreach assets: visuals (Canva), audio (ElevenLabs), and video (HeyGen, D-ID) to boost engagement and trust.
Built and analyzed client surveys (WPForms, SurveyMonkey) with UX team, insights helped close a deal and boost conversions.
Conducted market segmentation and mapping in Miro, refining targeting strategies and expanding the existing client portfolio by 25%.
Built social proof campaigns (testimonials, case studies, LinkedIn branding for leadership team) that enhanced trust and boosted LinkedIn visibility and follower growth.

International Transportation Manager | HTR SPEDITION SRL
Jun 2021-Oct 2021 | Romania, EU
Managed global freight operations (sea, road) ensuring 98% on-time delivery and 100% customs compliance.
Optimized routes and carrier negotiations, cutting logistics costs by 15%.
Handled documentation, tracking, and client communication to ensure 4.8/5 satisfaction and smooth cross-border flow.

EDUCATION

Master's degree in marketing analysis and strategy, Alexandru Ioan Cuza University
2022-2024 | Iași, Romania
Dissertation: AI awareness and ethical PLS-SEM model for improving company AI adoption in Romania.
Focus: Quantitative/qualitative research, marketing analytics (SPSS, JASP, Google Analytics), applied statistics, brand strategy
Led a real-world project, managing a team to build a brand strategy for a local tech company, later used the basis for its market positioning and scale

Bachelor's degree in business administration, Alexandru Ioan Cuza University
2019-2022| Iași, Romania
Specialization in Economy of commerce, tourism and services
Focus: Marketing, e-commerce, quality management, and supply chain

SKILLS
Business Development & ABM: B2B lead generation, Account-Based Marketing, Market research, ICP mapping, A/B testing, Email & LinkedIn outreach, Message content relevance, Email deliverability, Social proof strategy
AI & Automation: AI personalization (Clay, Woodpecker, n8n), AI content creation (ChatGPT, HeyGen, ElevenLabs, D-ID, Canva), Workflow automation, Data-driven experimentation, AI video creation (VEO3, OpenArt, Flux, Midjourney, etc.)
Sales Enablement & CRM: LinkedIn Sales Navigator, ChatGPT Apollo.io, Pipedrive, Hunter.io, Crunchbase, Dux-Soup, WPForms, optimization, Pipeline management, Campaign analytics, Analytics presentation (Microsoft Copilot in PPT)
Soft Skills: Strategic thinking, Communication & storytelling, Experimentation mindset, Analytical problem-solving, Cross-functional collaboration, Attention to detail, Creativity, Adaptability, Accountability for results

LANGUAGES
Romanian (Native), English (Professional), Russian (Native)