Fișier CV încărcat

Technical Expertise:

• Python, SQL, R: Experienced in Python, SQL, and R for data analysis, ETL workflows, and building machine learning models for predictive and classification purposes. Proficient in designing efficient scripts for automation, data cleaning, and transformation. (3+ years)

• Data Visualization (Tableau, Matplotlib, Pandas, NumPy): Skilled in using Tableau for creating interactive dashboards and visualizing trends and insights. Proficient in Python libraries like Matplotlib, Pandas, and NumPy for data manipulation and exploratory analysis. (3+ years)

• Data Storage (Amazon S3, Salesforce Data Cloud): Strong expertise in managing and storing large datasets using Amazon S3 and Salesforce Data Cloud. Proficient in designing solutions for secure, scalable, and compliant data storage. (2+ years)

• Data Processing & AI/ML (Salesforce Data Cloud, RAG): Proficient in Salesforce Data Cloud for processing big data, building predictive models, and applying ML/AI capabilities. Familiar with Retrieval-Augmented Generation (RAG) techniques for enhancing AI-powered insights. (1+ years)

• CI/CD & DevOps Tools (GitHub Actions): Basic experience in CI/CD pipelines for automation and deployment, including Azure DevOps, Jenkins, and GitLab. Ability to integrate CI/CD tools into data engineering workflows. (0.5+ years)

• Big Data Management & Governance: Strong knowledge of data fundamentals, such as categorical/numerical data, data at rest, GDPR, PII compliance. Skilled in data governance and ensuring best practices for data quality and security. (3+ years)

• Cloud Experience: Extensive knowledge of Salesforce Clouds (Sales Cloud, Service Cloud, Commerce Cloud, Data Cloud, Marketing Cloud), tailoring solutions. (3+ years)

Professional Experience:

• Role: Data Cloud Consultant/ Team Lead

  • Company: Mekanys Letky SRL, Moldova
  • 2022 – Present
  • Key Responsibilities:
    • Leadership & Strategy: Lead a team of data professionals, providing guidance on best practices, technical mentorship, and project roadmaps.
    • Solution Architecture: Designed and proposed Salesforce Data Cloud solutions, ensuring alignment with business needs and industry best practices.
    • Data Pipeline Implementation: Developed and optimized secure, scalable ETL workflows for seamless data integration and processing.
    • Advanced Analytics & Visualization: Leveraged Tableau and Python-based visualization tools for real-time analytics, reporting, and trend analysis.
    • Architected and implemented personalized marketing automation solutions.

• Role: MC Developer

  • Project: Banking Company
  • 2022 – 2024
  • Key Responsibilities:
    • Designed and Managed Highly Complex Customer Journeys
    • Architected a banking offer journey with 100+ actions across 3 scenarios, incorporating multiple branches and decision splits.
    • Optimized automation to handle high-volume customer interactions efficiently.
    • Developed and optimized real-time email triggers based on customer behaviors, transactions, and engagement signals.
    • Ensured seamless integration with banking systems for event-driven messaging and dynamic personalization.
    • Redesigned the data architecture and customer segmentation strategy for the B2C unit, improving efficiency and reducing processing time.

• Role: MC Developer

  • Project: Renewable Energy Company
  • 2022-2024
  • Key Responsibilities:
    • Designed Highly Complex CloudPages involving custom metadata types and dynamic rendering based on custom logic.
    • Managed 5 BU.
    • Created Advanced Dashboards & Reports.
    • Took part in data normalization strategies.
    • Took a pivotal role in the refactoring of contact deletion process.

• Role: MC Admin

  • Project: Tobacco Company
  • 2022 – 2024
  • Key Responsibilities:
    • Filter Creation.
    • Designed SQL solutions.

• Role: MC Dev/Consultant

  • Project: Sheridan College
  • 2022 – 2024

• Role: MC Admin/Dev

  • Project: OPA
  • 2022-2022
  • Key Responsibilities:
    • Configured MC Connector.
    • Created Newsletter journey.
    • Filter Creation.
    • Automation Configuration.
    • Preference Center Design.

• Role: MC Admin/Dev

  • Project: E-commerce
  • 2022-2023
  • Key Responsibilities:
    • Sitemap development.
    • MCP Configuration/Set up.
    • Personalized Email templates with open time generation of content.
    • Einstein Model Configuration.

• Role: MC Consultant/ MCP Dev

  • Project: Retail/Luxury
  • 2024-2025
  • Key Responsibilities:
    • Sitemap development.
    • MCP Configuration/Set up.
    • Took Part in refactoring of the sitemap.
    • Configured Abandonment Browse & Cart Journeys.

• Role: MC Consultant/ MCP Dev/ SF Dev

  • Project: Watch Manufacturing
  • 2024-2025
  • Key Responsibilities:
    • Implemented Double-opt in process (Cloudpages, Trigger Email, Journey).
    • Refactored the preference center using VisualForce Page & Apex & Unit tests.
    • Made the base configuration of MC Instance.
    • Enabled Multi-Org setup ensuring data from sandbox and from production is kept in two separate BUs.

Certifications:

• Salesforce Certified Data Cloud Consultant 2023
• Salesforce Certified Marketing Cloud Consultant 2023
• Salesforce Certified AI Specialist 2024
• Salesforce Certified Marketing Cloud Administrator 2022
• Salesforce Certified Administrator 2022
• Salesforce Trailhead - Continuous Learning Platform (Trailblazer Profile 2021 – Present)
• Tableau Architect Certification (In Progress)

Education:

• Technical University of Moldova, Chisinau
  • Urbanism & Urban Planning (2019 – 2022)
  • Data Science (2022 - Present)

Additional Skills:

• Soft Skills: Strong collaboration and communication, proactive problem-solving, agile methodology experience.
• Languages: English (Fluent), Russian (Fluent), Romanian (Native).