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About Me

Project Manager with experience delivering digital marketing campaigns and cross-functional projects in fast-paced agency environments. Skilled in turning ideas into actionable plans, coordinating creative and media teams, and tracking results through data and testing. Certified Professional Scrum Master (PSMI) with hands-on experience using Jira, Asana, and GA4 to manage workflows and evaluate performance.

Experience

Project Manager (June 2025- Now)
Purple Media, Chisinau, MD

• Led a digital campaign for an NGO encouraging diaspora voter participation, achieving over 17 million views across social media and digital platforms - exceeding engagement targets by over 300%.
• Managed the marketing campaign for a professional networking event, overseeing strategy, content, and paid media execution that helped achieve over 200 ticket sales vs. a goal of 150.
• Directed content creation, event coverage, and paid advertising for Sandra's event through an awareness campaign, enhancing brand visibility and engagement across key digital channels.
• Planning and delivering the project from beginning to end.
• Ensuring projects are delivered within the schedule, scope, cost, budget and resources expectations.
• Acting as the main point of contact between team and clients.
• Lead project kick-off meetings and ensure all team members understand goals and deadlines.
• Supporting problem-solving to ensure smooth project delivery.

Senior Marketing Executive (November 2023- May 2025)
Worldwide Business Research, UK

• Managing end-to-end implementation of automated email campaigns in Oracle.
• Overseeing LinkedIn paid ad campaigns to drive lead generation and website traffic.
• Coordinating over 10 media partnerships per event from negotiation to execution and performance tracking.
• Leading setup of email automation, and PPC strategies for campaigns.
• Implementing Jira for daily work tracking, improving task management and project visibility.
• Analysed event briefs to identify technical requirements and success drivers, ensuring alignment with project goals.
• Collaborated with cross-functional teams and external stakeholders to deliver high-impact campaigns on time and within budget.
• Implemented data-driven decision-making using Oracle and GA4 to evaluate and optimise campaign success.
• Tracking project progress and keep stakeholders informed.

Social Media Manager (April 2022 – October 2022)
World In Limited, UK

• Developed and executed detailed marketing strategies, including visual content creation and content calendar management.
• Designed and optimised paid advertisements on social platforms.
• Built and expanded the company's social media presence from the ground up, establishing and managing new social channels to increase brand.
• Created and managed paid ads on Instagram and Facebook, optimising for reach and conversions.

Project Manager Assistant (Internship) (June 2021- September 2021)
S&T Moldova

• Coordinated project documentation and maintained detailed records to support efficient decision-making by the steering committee.
• Led efforts to summarise and present meeting conclusions, demonstrating assertiveness and precision in stakeholder communication.
• Translated technical documents and maintained bilingual records to support project accessibility and collaboration.

Business Analyst Assistant (Internship) (June 2020- September 2020)
S&T Moldova

• Engaged directly with clients to gather requirements and ensure alignment with project objectives.
• Proofread and verified the accuracy of business documents, showcasing meticulous attention to detail.

University Project (Final Year) (2023)
University of Kent, Canterbury, UK

• Collaborated in a cross-functional student team to design and prototype a networking app similar to LinkedIn, aimed at connecting students and employers.
• Conducted user research and target audience analysis to identify key needs and pain points of job-seeking graduates.
• Defined core features and helped prioritise functionality for MVP, balancing usability and technical feasibility.
• Developed the front-end interface using HTML, CSS, and JavaScript, ensuring responsive design and intuitive navigation.

Education

Business Information Technology - BSc (Hons) (Award - 2:1)
University of Kent, Canterbury, UK

Certifications

A Levels (IT, Economics, Mathematics, Business)
Brockenhurst College, UK
PSMI Scrum Master Certification
Manual QA Teqwill Chisinau