Director / Head of Export Department

In the context of accelerating international expansion, Viorica-Cosmetic S.A., a leading cosmet-ics manufacturer, is seeking senior commercial leaders to drive and scale its international busi-ness.
This is a strategic leadership role with direct impact on international revenue growth and global brand positioning within the cosmetics and beauty & wellness industry.

Role Mission
To define and execute the global export strategy, develop sustainable international markets, and build a strong and profitable global distribution network.

Key Strategic Responsibilities
International Expansion

• Develop and implement international market expansion strategy (EU, CIS, Asia, other re-gions)
• Identify and prioritize high-potential markets
• Define go-to-market models and distribution structures

Commercial & Brand Development

• Build and manage international distributor networks
• Lead brand positioning strategies in each target market
• Coordinate international product launches
• Adapt marketing and commercial strategies to local market specifics

Pricing & Profitability Strategy

• Develop and implement international pricing policies
• Analyze margins, logistics costs, duties, and competitive landscape
• Ensure sustainable profitability by region

Leadership & Performance Management

• Lead and develop the Export team
• Set KPIs and performance targets
• Budgeting, forecasting, and annual strategic planning
• Represent the company at international trade fairs and high-level negotiations

Candidate Profile

• 5+ years of experience in international sales/export leadership roles
• Proven experience in cosmetics, dietary supplements, beauty or FMCG industry
• Strong background as Regional Sales Manager / Area Sales Manager is highly desirable
• Demonstrated success in opening new markets and building distribution networks
• Experience in developing pricing strategies and commercial policies
• Advanced English and Russian language skills
• Strong understanding of Incoterms and international trade operations

Compensation & Benefits

• Fixed salary competitive compensation + performance-based bonuses
• Full social package and medical insurance
• Company phone and laptop
• Participation in international exhibitions and trade fairs
• Strategic role with high autonomy and growth potential